Dish TV aims to gradually increase the proportion of its revenues from its value-added services, said Vinay Agarwal, CEO, Dish TV. 5 million subscribers across the country, has reduced the entry cost by over 40 per cent and introduced a special hat-trick offer for its subscribers in the four southern states. You can get Internet service through Direct TV but it is expensive. In addition to that, Dish TV also charges carriage fees to many of the television channels which again seems to be a good revenue stream for the firm.

You can still see local channels if you use Direct TV. With Dish TV you can even get local channels. As per the new rates, a new Dish TV connection in South India would now be available for Rs 1990 (plus Rs 200 as installation charges) from the earlier Rs 2,950 (plus Rs 200). Dish TV, which is part of the Zee Group, is attempting to make a deeper foray into the southern markets.

Direct TV has a DVR option if you want to pay for it. Direct TV is one of the best direct to home providers you can find. With Sun pricing its packages from as low as Rs 10 to Rs 140, market leader Dish TV has been forced to drop rates. Direct TV sucks you in with low introductory rates then sticks it to you later.

Direct TV is the worst of the providers. Dish TV provides direct to home service. In addition to this, there is monthly recurring cost starting at Rs 60 per month going up to Rs 300 per month. The company has reduced the entry cost by around 30 per cent to Rs 1,990 (plus Rs 200 as installation charges) from the earlier Rs 2,500 (plus Rs 200).

The Zee Group DTH operator, boasting of 3. Hence, a base package earlier was Rs 2,700 + Rs 1,200 (12-month subscription). Direct TV Rocks. Dish TV is also offering three benefits to subscribers under the hat-trick offer.

The subscribers will be offered five leading sports channels, 33 free movies and unlimited gaming free for one year. Now, the monthly charges start at Rs 60. With offerings like movie-on-demand, gaming, active sports, active news and multi-studio feed, Dish TV hopes that as DTH television industry evolves, a higher proportion of people will opt for such value-added services. Direct TV replaces your cable service.

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